Creating good content is highly rewarding especially when the community shares a link directly your work, it’s the same as getting a vote to say well done.
The best way for you to get other sites to create high-quality and include relevant links to yours is to create unique, relevant content yourself that will gain popularity naturally.
If a genuine author shares your content because it’s useful to them, it usually means that it will be valuable to other readers too.
Natural backlinks to your website pages will help improve your authority in search engines such as Google and increase your chances of appearing on page 1 of Search Engine Results Positions.
Acquiring backlinks naturally requires hard work and it doesn’t always pay off straight away. We’ve put together some tips to give you helpful advice on your content marketing strategy.
Create Quality Content
Without the content, there is nothing on your wesbite to link back to and poor quality content is much less likely to be promoted organically. To make sure that your content is high quality we always recommend considering what information and guidance would be super useful for you the intended audience.
If your readers stumble upon your article and give up their precious time to read it, then it’s very important that you have made sure that your writing style makes it easy to digest. It’s crucial that your wording is accurate, grammatically correct and unique. There’s nothing more frustrating than reading a blog post or whitepaper to find out halfway through that it’s been plagiarised and the grammar is poor.
Share via Social Media
Well written SEO friendly articles may appear automatically in Google search organically and be found easily but it’s more likely that your content will be found after it has been shared via social channels or received in an email newsletter. To make sure that your efforts don’t go unnoticed it’s a good idea to share a URL with your followers that include an eye-catching title.
Max started The Responsive Agency in 2014 to help business owners to navigate the fast-paced world of digital marketing. With a focus on solutions that offer high-performance growth, clients have seen dramatic increases in turnover and profit.